Some types of products do not need a full 3D room set or lifestyle visualisation. They are perhaps too small to justify the expense or the product would get lost within a large visual and marketing focus would get lost. This may be what is putting off some manufacturers and designers in using 3D visuals …
Red and Gray can offer a full “one-stop” solution with a photo-real CGI service that includes, amongst other things, a full interior design capability that means you won’t need a third party agency to create your next aspirational interior setting. Our team will take your brief and create a desirable, eye-catching interior for your product. …
At first glance there does not appear to be much difference between the images on these pages. Look closely however and there are some very important differences between the two. If these differences are overlooked, missed or ignored within your suppliers images they will cause a subtle yet significant loss of quality and realism. The …
In order to carry out your requests and produce the photo real 3D images you expect from us, we need a certain level of information. This information clarifies all of the details of your project for us and allows us to be accurate and efficient in delivering the end result. Inadequate information is a sure-fire …
We have many conversations with clients potential and existing and one of the main concerns and worries for any of them considering moving into or expanding their CGI investments is realism and how good the CGI will look compared with the existing photography that may appear next to them in a brochure or website page. …
It is worth understanding the true cost of CGI when compared to photography shoots as many clients do not take into account the many hidden costs of organising and managing a product photographic session. Once a true comparison is made the benefits and cost savings you achieve through the use of CGI become all the …
Lots of things have changed in the world since the start of the pandemic and Red and Gray are no different, we have changed too. The business has become more streamlined and efficient, our processes have changed and the way we approach our business model has changed. We want 3D images to be simple for …
2001 was a good year. Red and Gray was born. Originally set up to produce architecture design and 3D models within 4 years the business was dedicated solely to 3D and CGI’s. Over the years we have remained committed to producing the best 3D images you can find anywhere and this will remain our focus …