Less is more for certain situations

Sometimes the expense and distraction of a full CGI set and lifestyle environment is unsuitable for certain products. Less is more and can sometimes create more impact than a traditional lifestyle setting.

Virtual CG product photography can be used to create simple but impressive and noticeable imagery that supports your product rather than detracting from its form and shape.

These are simple scenes but work to great effect here with chosen colours and materials contrasting the contemporary product and textures to draw in the viewer.

Less is more – less time and expense but more impact and interaction.

Avatar for David Myers
You don't need a fully populated scene to make a good 3D image. Simple is better in a lot of situations.